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Job opportunity

Head of Paid Search Strategy

Valnet Tech Sites

Montreal, Quebec 120.000 - 180.000
Own paid search strategy and financial performance in Montreal, using Google Ads expertise to scale traffic while protecting margin.
As Head of Paid Search, you will direct portfolio-wide acquisition through Google Ads, with Microsoft Ads and emerging high-intent platforms supporting growth. This senior leadership role requires commercial judgment, financial ownership, and hands-on command of search operations. You will guide account structure, bidding, keywords, audiences, and performance improvement priorities.
Key Responsibilities:

Define paid search strategy across the portfolio
Own revenue, spend, net revenue, and ROAS
Scale volume while protecting margin
Prioritize vertical, GEO, keyword, bid, and funnel improvements
Report insights and recommendations to senior leadership
Requirements:

5+ years in paid search or performance marketing
3+ years leading a team or channel
Large-scale Google Ads budget ownership
Expertise in Search, Performance Max, Smart Bidding, and scripts
Strong commercial and financial acumen
Lead portfolio paid search performance through Google Ads expertise, commercial discipline, and measurable revenue and profitability results.

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