Job opportunity
Digital Campaign Communications Specialist
Labatt Breweries of Canada
Shape BEES customer communications in Toronto through audience segmentation and digital campaign execution, working five days weekly from the office. Analyze engagement and optimize campaign results.
As a Digital Communication Specialist, you will manage communications for BEES, AB InBev’s global B2B digital commerce platform. You will align campaigns with regional priorities and business goals through data analysis, user engagement optimization, and stakeholder collaboration. The role combines strategic thinking, reporting, and project leadership.
Key Responsibilities:
Create segmented audiences using activity, sales, and regional data
Launch, monitor, and adjust digital campaigns and communications
Track campaign results and report validated performance indicators
Review opportunities with internal and external stakeholders
Identify and execute solutions through cross-functional leadership
Requirements:
University degree in business or related field
Excellent communication, presentation, and organizational skills
Strong project management and teamwork skills
Experience collaborating with regional, internal, and global stakeholders
Ability to lead projects amid ambiguity and changing conditions
Apply digital communication, audience optimization, and campaign analytics skills to advance customer engagement across BEES.
#J-18808-Ljbffr
Apply on source site As a Digital Communication Specialist, you will manage communications for BEES, AB InBev’s global B2B digital commerce platform. You will align campaigns with regional priorities and business goals through data analysis, user engagement optimization, and stakeholder collaboration. The role combines strategic thinking, reporting, and project leadership.
Key Responsibilities:
Create segmented audiences using activity, sales, and regional data
Launch, monitor, and adjust digital campaigns and communications
Track campaign results and report validated performance indicators
Review opportunities with internal and external stakeholders
Identify and execute solutions through cross-functional leadership
Requirements:
University degree in business or related field
Excellent communication, presentation, and organizational skills
Strong project management and teamwork skills
Experience collaborating with regional, internal, and global stakeholders
Ability to lead projects amid ambiguity and changing conditions
Apply digital communication, audience optimization, and campaign analytics skills to advance customer engagement across BEES.
#J-18808-Ljbffr