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Job opportunity

Digital Marketing Automation Coordinator

CI Financial Corp.

Toronto, Ontario
Use Salesforce Marketing Cloud and email campaigns as a Digital Marketing Engagement Coordinator in Toronto, working onsite four days weekly.
CI Financial seeks a detail-oriented Marketing Coordinator, Digital Engagement, to optimize automation processes and campaign performance. You will manage journeys, segmentation, reporting, integrations, and digital content while supporting Omnichannel messaging. The position works with sales, product, and content teams.
Key Responsibilities:

Design and manage automated campaigns in Salesforce Marketing Cloud
Optimize journeys, segmentation strategies, and tool functionality
Analyze metrics and create reports tracking campaign KPIs
Integrate Marketing Cloud with technologies and CRM systems
Assist with email content, landing pages, and digital assets
Requirements:

Bachelor’s degree in Marketing, Communications, Business, or related field
Two-plus years in digital or email marketing
Proficiency with Salesforce Marketing Cloud
Strong analytical and communication skills
Familiarity with HTML, CSS, and email design
Bring marketing automation, campaign analysis, and Salesforce Marketing Cloud expertise to CI Financial’s Toronto digital engagement team.

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