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Job opportunity

Senior Living PPC Manager

Blacksmith Agency LLC

Vancouver, British Columbia
Own paid media strategy for senior living clients remotely, using Google Ads, Meta, LinkedIn, and Microsoft Ads. Make budget calls and shape campaign direction.
Blacksmith Agency seeks a PPC Manager focused on senior living operators and home care agencies. You will manage paid media only, working across multiple client accounts. The work includes targeting, bidding, creative testing, conversion tracking, attribution, and client communication.
Key Responsibilities:

Manage paid media across four advertising platforms
Allocate budgets and optimize bidding and targeting
Test creative and decide when campaigns should end
Maintain GA4, tag manager, and platform pixel tracking
Present roadmaps, results, retention, and account growth
Requirements:

Three or more hands-on years with Google Ads and Meta
Experience building, running, and optimizing campaigns personally
Demonstrated movement in ROAS, CPA, or pipeline metrics
Agency experience managing several clients simultaneously
Clear spoken English for live calls with United States clients
Bring senior living paid media expertise, reliable attribution, and confident campaign leadership to Blacksmith Agency’s remote client accounts.

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