Job opportunity
Senior Living Paid Media Manager
Blacksmith Agency
Own paid media strategy for senior living clients at Blacksmith Agency, working remotely from Canada, South Africa, or the USA. Lead Google Ads and Meta campaigns.
As Paid Media Manager, Senior Living, you manage paid media for senior living operators and home care agencies. The work covers Google Ads, Meta, LinkedIn, and Microsoft Ads across multiple accounts. You set strategy, make budget calls, and explain performance to clients.
Key Responsibilities:
Manage paid media across four advertising platforms
Allocate budgets, bid, target, and test creative
Track conversions through GA4, tag manager, and pixels
Build quarterly and 90 day client roadmaps
Grow accounts through retention and upsell
Requirements:
Three or more years hands-on with Google Ads and Meta
Campaign building, management, and optimization experience
Proven movement in ROAS, CPA, or pipeline metrics
Agency experience managing several clients simultaneously
Clear spoken English for live calls with US clients
Bring senior living paid media expertise, analytical judgment, and client communication skills to Blacksmith Agency’s remote team.
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Apply on source site As Paid Media Manager, Senior Living, you manage paid media for senior living operators and home care agencies. The work covers Google Ads, Meta, LinkedIn, and Microsoft Ads across multiple accounts. You set strategy, make budget calls, and explain performance to clients.
Key Responsibilities:
Manage paid media across four advertising platforms
Allocate budgets, bid, target, and test creative
Track conversions through GA4, tag manager, and pixels
Build quarterly and 90 day client roadmaps
Grow accounts through retention and upsell
Requirements:
Three or more years hands-on with Google Ads and Meta
Campaign building, management, and optimization experience
Proven movement in ROAS, CPA, or pipeline metrics
Agency experience managing several clients simultaneously
Clear spoken English for live calls with US clients
Bring senior living paid media expertise, analytical judgment, and client communication skills to Blacksmith Agency’s remote team.
#J-18808-Ljbffr