Join Travel Alberta as an Analyst specializing in Tourism Marketing Insights and contribute to transformative tourism strategies. Leverage data analytics to deliver actionable insights that drive decisions in marketing and economic development.

Reporting to the Senior Manager, Business Intelligence, this role entails extensive research, data cleaning, and the application of advanced analytics techniques. You'll enhance data governance to ensure accuracy and ethical use while translating complex data into engaging narratives for stakeholders.

Key Responsibilities:
• Manage and analyze comprehensive data sets from various channels
• Design and implement quantitative and qualitative research projects
• Facilitate dashboard development and optimize reporting tools
• Monitor market conditions and consumer trends proactively
• Conduct assessments of tourism economic impacts

Requirements:
• Bachelor’s degree in statistics, data science, or related field
• 5+ years in data analysis with a focus on marketing
• Proficiency in tools like Power BI or Domo
• Understanding of data governance and privacy regulations
• Solid grounding in statistical modeling techniques

Engage in strategic tourism initiatives that harmonize marketing efforts with actionable data insights at Travel Alberta.
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Analyst for Tourism Marketing Insights