Job opportunity
Senior Director, Marketing Insights & MMM
Publicis Groupe
Starcom is seeking an Associate Director, Insights & Analytics in Toronto to lead and scale MMM across clients and internal teams.
The role shapes marketing effectiveness measurement, guides data collection and model design, and translates outputs into actionable recommendations for media planning and investment decisions. You will collaborate with strategy, planning, and client teams, mentoring analysts and partnering with vendors.
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Apply on source site The role shapes marketing effectiveness measurement, guides data collection and model design, and translates outputs into actionable recommendations for media planning and investment decisions. You will collaborate with strategy, planning, and client teams, mentoring analysts and partnering with vendors.
#J-18808-Ljbffr