Job opportunity
QSR Brand Marketing Manager
BarBurrito Restaurants Inc.
QSR brand marketing leadership awaits at barBURRITO and Barrio Burrito Bar, focused on national campaigns, menu innovation, and profitable growth.
Reporting to the VP of Marketing, the Brand Manager translates strategy into programs driving relevance, traffic, transactions, and growth. This senior marketing role spans campaigns, LTOs, product launches, pricing, menu optimization, and go-to-market strategy. Success requires restaurant marketing expertise, commercial judgment, and cross-functional execution.
Key Responsibilities:
Lead the national marketing calendar from strategy through post-mortem
Own campaigns, LTOs, and product launches nationally
Guide product development, testing, pricing, and menu optimization
Translate consumer and competitive insights into brand strategies
Coordinate execution across restaurant, digital, CRM, and delivery touchpoints
Requirements:
Eight-plus years of progressive marketing experience
Significant QSR, restaurant, or multi-unit foodservice experience
Brand Manager-level ownership of national campaigns
Strong commercial, analytical, and strategic execution skills
Confidence influencing leadership, franchisees, and cross-functional stakeholders
Lead QSR brand strategy, campaign execution, menu innovation, and commercial growth for barBURRITO and Barrio Burrito Bar.
#J-18808-Ljbffr
Apply on source site Reporting to the VP of Marketing, the Brand Manager translates strategy into programs driving relevance, traffic, transactions, and growth. This senior marketing role spans campaigns, LTOs, product launches, pricing, menu optimization, and go-to-market strategy. Success requires restaurant marketing expertise, commercial judgment, and cross-functional execution.
Key Responsibilities:
Lead the national marketing calendar from strategy through post-mortem
Own campaigns, LTOs, and product launches nationally
Guide product development, testing, pricing, and menu optimization
Translate consumer and competitive insights into brand strategies
Coordinate execution across restaurant, digital, CRM, and delivery touchpoints
Requirements:
Eight-plus years of progressive marketing experience
Significant QSR, restaurant, or multi-unit foodservice experience
Brand Manager-level ownership of national campaigns
Strong commercial, analytical, and strategic execution skills
Confidence influencing leadership, franchisees, and cross-functional stakeholders
Lead QSR brand strategy, campaign execution, menu innovation, and commercial growth for barBURRITO and Barrio Burrito Bar.
#J-18808-Ljbffr