Job opportunity
Senior Social Influencer Practice Director
Publicis Groupe
Lead North’s Social & Influencer practice from Toronto, combining creator-economy expertise with strategic communications leadership in a hybrid role.
As part of North’s Senior Leadership Team, you will shape and grow integrated social and influencer work. You will guide client strategies, develop creator partnerships, and lead teams across accounts. The role also includes measurement, paid amplification, brand safety, and business development.
Key Responsibilities:
Shape and grow North’s Social & Influencer practice
Oversee integrated communications programs across client accounts
Lead national and regional campaigns with senior marketing leaders
Develop creative ideas, influencer strategies, and measurement frameworks
Mentor teams and identify organic account growth opportunities
Requirements:
10–12 years in social, including 7+ influencer years
8–10 years of agency or client-service experience
Proficiency across Meta, X, TikTok, YouTube, Instagram, Pinterest, and Snapchat
Experience leading high-performance teams and integrated campaigns
Bachelor’s and post-graduate degree in a related field
Bring social strategy, creator-economy knowledge, team leadership, and client growth expertise to North’s Toronto practice.
#J-18808-Ljbffr
Apply on source site As part of North’s Senior Leadership Team, you will shape and grow integrated social and influencer work. You will guide client strategies, develop creator partnerships, and lead teams across accounts. The role also includes measurement, paid amplification, brand safety, and business development.
Key Responsibilities:
Shape and grow North’s Social & Influencer practice
Oversee integrated communications programs across client accounts
Lead national and regional campaigns with senior marketing leaders
Develop creative ideas, influencer strategies, and measurement frameworks
Mentor teams and identify organic account growth opportunities
Requirements:
10–12 years in social, including 7+ influencer years
8–10 years of agency or client-service experience
Proficiency across Meta, X, TikTok, YouTube, Instagram, Pinterest, and Snapchat
Experience leading high-performance teams and integrated campaigns
Bachelor’s and post-graduate degree in a related field
Bring social strategy, creator-economy knowledge, team leadership, and client growth expertise to North’s Toronto practice.
#J-18808-Ljbffr