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Job opportunity

Lead Product Marketing for Digital Apps

Shanghai BSF Human Resources Co., Ltd

Vancouver, British Columbia 90.000 - 130.000
Elevate digital applications marketing at the helm with a focus on the Canadian market. Leverage your expertise to drive product visibility and market share growth.

We are seeking a Head of Digital Applications Product Marketing to spearhead marketing efforts across Canada. With extensive experience in mobile internet product marketing, you will direct local strategies, manage a dynamic team, and analyze market trends to boost sales. This role demands creativity in outreach and a solid grasp of consumer behavior.

Key Responsibilities:
• Analyze market insights to develop effective product strategies
• Craft tailored marketing plans for the Canadian audience
• Oversee the execution of innovative marketing initiatives
• Manage market team for optimal collaboration and performance
• Monitor competitor activities and adjust strategies accordingly

Requirements:
• 5+ years in overseas local marketing, 2+ in leadership
• Expertise in mobile app market analysis and trends
• Strong leadership and team management skills
• Proficient in digital marketing tools and data analysis
• Native Mandarin and fluent English fluency

Position yourself as a leader in product marketing within the digital applications landscape.
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