Job opportunity
Senior Campaign Manager at Varicent
Varicent
Elevate your career with Varicent as a Senior Campaign Manager in Toronto, Canada. Lead innovative demand generation campaigns targeting global markets and drive revenue growth through data-driven strategies.
In this individual contributor role on the Global Integrated Campaigns team, you will take ownership of planning, executing, and optimizing multi-channel integrated campaigns. Collaborating with Sales, Marketing, and content teams, your focus on Account-Based Marketing (ABM) will amplify engagement and pipeline generation across key accounts.
Key Responsibilities:
• Design and execute integrated demand generation campaigns across multiple channels
• Manage delivery, reporting, and optimization of campaigns
• Develop and execute ABM programs for targeted accounts
• Analyze campaign performance and provide actionable insights
• Collaborate with cross-functional teams for cohesive messaging
Requirements:
• 5+ years in demand generation or campaign management
• Proven experience with ABM strategies and multi-channel marketing
• Proficiency with Salesforce and HubSpot
• Strong project management and stakeholder engagement skills
• Bachelor’s degree in relevant field
Make an impact by enhancing pipeline contributions and optimizing campaigns at Varicent.
#J-18808-Ljbffr
Apply on source site In this individual contributor role on the Global Integrated Campaigns team, you will take ownership of planning, executing, and optimizing multi-channel integrated campaigns. Collaborating with Sales, Marketing, and content teams, your focus on Account-Based Marketing (ABM) will amplify engagement and pipeline generation across key accounts.
Key Responsibilities:
• Design and execute integrated demand generation campaigns across multiple channels
• Manage delivery, reporting, and optimization of campaigns
• Develop and execute ABM programs for targeted accounts
• Analyze campaign performance and provide actionable insights
• Collaborate with cross-functional teams for cohesive messaging
Requirements:
• 5+ years in demand generation or campaign management
• Proven experience with ABM strategies and multi-channel marketing
• Proficiency with Salesforce and HubSpot
• Strong project management and stakeholder engagement skills
• Bachelor’s degree in relevant field
Make an impact by enhancing pipeline contributions and optimizing campaigns at Varicent.
#J-18808-Ljbffr