Job opportunity
Acquisition Marketing Assistant Manager
EQ Bank | Canada's Challenger Bank
Drive PC Money Account acquisition marketing at EQ through integrated campaigns, cross-sell programs, and paid, owned, and earned channels. Support product growth across Canada.
As Assistant Manager, Acquisition Marketing, you will develop and deliver campaigns for PC Money Account acquisition and PC Financial product cross-sell. The work includes project management, stakeholder collaboration, channel reporting, and campaign optimization. You will coordinate with product, credit risk, digital, communications, Legal, Finance, and external agencies.
Key Responsibilities:
Develop and execute PC Money Account acquisition campaigns
Manage cross-sell campaign delivery, execution, and reporting
Coordinate integrated campaigns across digital, email, social, and PR
Monitor channel performance and implement growth optimizations
Ensure campaign testing, quality assurance, compliance, and launch readiness
Requirements:
Three to five years of marketing experience
Post-secondary education in Marketing, Business, or Commerce
Experience supporting large integrated marketing campaigns
Strong verbal and written communication skills
Ability to manage multiple projects and deadlines effectively
Bring campaign execution, cross-sell marketing, and performance optimization skills to EQ’s PC Financial growth programs.
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Apply on source site As Assistant Manager, Acquisition Marketing, you will develop and deliver campaigns for PC Money Account acquisition and PC Financial product cross-sell. The work includes project management, stakeholder collaboration, channel reporting, and campaign optimization. You will coordinate with product, credit risk, digital, communications, Legal, Finance, and external agencies.
Key Responsibilities:
Develop and execute PC Money Account acquisition campaigns
Manage cross-sell campaign delivery, execution, and reporting
Coordinate integrated campaigns across digital, email, social, and PR
Monitor channel performance and implement growth optimizations
Ensure campaign testing, quality assurance, compliance, and launch readiness
Requirements:
Three to five years of marketing experience
Post-secondary education in Marketing, Business, or Commerce
Experience supporting large integrated marketing campaigns
Strong verbal and written communication skills
Ability to manage multiple projects and deadlines effectively
Bring campaign execution, cross-sell marketing, and performance optimization skills to EQ’s PC Financial growth programs.
#J-18808-Ljbffr