Job opportunity
B2B Paid Media Strategist Calgary
Tiller Digital Inc.
Shape B2B paid media strategy in Calgary while managing campaigns across Google Ads, LinkedIn Ads, Meta Ads, and programmatic platforms. Work onsite Monday, Tuesday, and Friday, with optional remote days Wednesday and Thursday.
As an experienced Paid Media Strategist at Tiller, you will connect client goals with channels, audiences, budgets, and testing approaches. You will manage campaigns for primarily B2B software and technology clients, linking performance to qualified leads, pipeline, cost per lead, and ROI. The role combines strategic ownership, hands-on execution, analysis, and direct client advisory.
Key Responsibilities:
Develop paid media strategies across channels, audiences, budgets, and campaigns
Execute and optimize campaigns across Google, LinkedIn, Meta, and StackAdapt
Manage $50K+ monthly budgets through forecasting and pacing
Build audience, keyword, retargeting, and account-based campaigns
Advise clients using performance data and business outcomes
Requirements:
5+ years of recent paid media experience
Proven B2B paid media experience, preferably in SaaS or technology
Hands-on Google Ads, LinkedIn Ads, Meta Ads, and programmatic experience
Experience managing $50K+ monthly media budgets
Strong measurement, reporting, analysis, and client presentation skills
Bring strategic judgment, campaign execution, and client advisory skills to Tiller’s B2B paid media work in Calgary.
#J-18808-Ljbffr
Apply on source site As an experienced Paid Media Strategist at Tiller, you will connect client goals with channels, audiences, budgets, and testing approaches. You will manage campaigns for primarily B2B software and technology clients, linking performance to qualified leads, pipeline, cost per lead, and ROI. The role combines strategic ownership, hands-on execution, analysis, and direct client advisory.
Key Responsibilities:
Develop paid media strategies across channels, audiences, budgets, and campaigns
Execute and optimize campaigns across Google, LinkedIn, Meta, and StackAdapt
Manage $50K+ monthly budgets through forecasting and pacing
Build audience, keyword, retargeting, and account-based campaigns
Advise clients using performance data and business outcomes
Requirements:
5+ years of recent paid media experience
Proven B2B paid media experience, preferably in SaaS or technology
Hands-on Google Ads, LinkedIn Ads, Meta Ads, and programmatic experience
Experience managing $50K+ monthly media budgets
Strong measurement, reporting, analysis, and client presentation skills
Bring strategic judgment, campaign execution, and client advisory skills to Tiller’s B2B paid media work in Calgary.
#J-18808-Ljbffr