Job opportunity
Marketing Operations Coordinator
Vaco LLC
About the Opportunity
Marketing Operations:
Manage lead administration including data entry, imports, list creation, segmentation, and contact updates in HubSpot
Maintain contact records, lead assignments, and lifecycle stages
Process leads generated through campaigns, events, and demand generation activities
Route leads to appropriate BDR and Sales representatives
Monitor lead assignments and follow-up activity
Identify missing information, discrepancies, and outstanding actions
Perform routine data cleanup, deduplication, and validation
Data Management & Reporting:
Clean, organize, validate, and maintain marketing data through Excel and HubSpot
Maintain reports and trackers for lead activity and campaign follow-up
Review HubSpot reporting for data inconsistencies and potential follow-up gaps
Assist with data reconciliations and reporting requests
Maintain SOPs, documentation, and operational trackers
Cross-Functional Coordination:
Support Marketing with campaign execution and lead processing
Partner with BDRs and Sales on lead distribution and handoffs
Work with Marketing Operations to resolve routine workflow and data issues
Communicate progress and flag operational gaps
Identify opportunities to improve day-to-day processes
About You
Previous Marketing Operations, Marketing Administration, Sales Support, or similar coordination experience
B2B experience preferred
Hands-on HubSpot experience
Strong Microsoft Excel skills
Understanding of lead management and lifecycle stages
Strong attention to detail
Excellent organizational and time-management abilities
Ability to manage repetitive administrative and data-oriented work accurately
Strong cross-functional communication skills
Ability to work independently following onboarding
Pay Range
$75,000 - $80,000 per year
This position for employment is for a current vacancy with Vaco/Highspring’s client.
You must currently reside within the Greater Toronto Area and be permitted to work in Canada to be considered for this opportunity. A recruiter will be in touch with you if your profile meets our client’s requirements for this role.
The individual may also be eligible for discretionary bonuses, and can participate in medical, dental, and vision benefits as well as the company’s 401(k) retirement plan.
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Apply on source site Marketing Operations:
Manage lead administration including data entry, imports, list creation, segmentation, and contact updates in HubSpot
Maintain contact records, lead assignments, and lifecycle stages
Process leads generated through campaigns, events, and demand generation activities
Route leads to appropriate BDR and Sales representatives
Monitor lead assignments and follow-up activity
Identify missing information, discrepancies, and outstanding actions
Perform routine data cleanup, deduplication, and validation
Data Management & Reporting:
Clean, organize, validate, and maintain marketing data through Excel and HubSpot
Maintain reports and trackers for lead activity and campaign follow-up
Review HubSpot reporting for data inconsistencies and potential follow-up gaps
Assist with data reconciliations and reporting requests
Maintain SOPs, documentation, and operational trackers
Cross-Functional Coordination:
Support Marketing with campaign execution and lead processing
Partner with BDRs and Sales on lead distribution and handoffs
Work with Marketing Operations to resolve routine workflow and data issues
Communicate progress and flag operational gaps
Identify opportunities to improve day-to-day processes
About You
Previous Marketing Operations, Marketing Administration, Sales Support, or similar coordination experience
B2B experience preferred
Hands-on HubSpot experience
Strong Microsoft Excel skills
Understanding of lead management and lifecycle stages
Strong attention to detail
Excellent organizational and time-management abilities
Ability to manage repetitive administrative and data-oriented work accurately
Strong cross-functional communication skills
Ability to work independently following onboarding
Pay Range
$75,000 - $80,000 per year
This position for employment is for a current vacancy with Vaco/Highspring’s client.
You must currently reside within the Greater Toronto Area and be permitted to work in Canada to be considered for this opportunity. A recruiter will be in touch with you if your profile meets our client’s requirements for this role.
The individual may also be eligible for discretionary bonuses, and can participate in medical, dental, and vision benefits as well as the company’s 401(k) retirement plan.
#J-18808-Ljbffr