Lead Pay Per Call and digital acquisition programs in Victoria, BC, improving lead quality through campaign testing, analytics, and partner communication. This position is in person.
Buyerlink is seeking a hands-on Senior Digital Marketing Manager to drive high-quality lead generation campaigns. You will manage paid search, paid social, native, display, and other digital channels while guiding digital marketing priorities. The position connects high-intent consumers with products, services, and partners, with emphasis on scalable, profitable programs.
Key Responsibilities:

Manage campaigns connecting consumers with products and services
Optimize performance across paid digital acquisition channels
Test call flows, traffic sources, landing pages, and creative
Build relationships with partners, publishers, affiliates, and internal teams
Support awareness, conversion, retention, and referral funnel stages
Requirements:

Five or more years of lead generation experience
Hands-on paid campaign management experience
Strong analytical skills translating data into actions
Digital ads platform experience, including Google Ads or Meta Ads Manager
Pay Per Call experience or aptitude to learn
Apply Pay Per Call, media buying, testing, and partner communication expertise to Buyerlink’s Victoria lead generation strategy.

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Senior Pay Per Call Marketing Manager