Job opportunity
Account-Based Marketing Lead
Jaide Health
Turn Botpress’s named-account strategy into pipeline through ABM, outbound coordination, and targeted multi-channel campaigns. Work directly with Sales and the CRO.
This Demand Generation Lead owns marketing inputs from first account touch through Sales hand-off. You will build plays for larger accounts, coordinate BDR outreach, and connect events, podcast activity, and outbound into one multi-threaded motion. Experimentation guides every channel decision.
Key Responsibilities:
Build ABM plays with the CRO and Sales
Own named-account lists and BDR outreach
Define targeting, segments, messaging, and sequence content
Connect podcast, events, and outbound activity
Evaluate vendors and decide whether to retain or internalize
Requirements:
Evidence-based judgment balanced with instinct
Intellectual humility and willingness to change course
Doer mindset with strong follow-through
80/20 approach to testing and investment
Ability to brief and manage agencies, freelancers, and teammates
Lead Botpress account-based marketing by aligning named-account targeting, Sales outreach, events, podcast activity, and measurable experiments.
#J-18808-Ljbffr
Apply on source site This Demand Generation Lead owns marketing inputs from first account touch through Sales hand-off. You will build plays for larger accounts, coordinate BDR outreach, and connect events, podcast activity, and outbound into one multi-threaded motion. Experimentation guides every channel decision.
Key Responsibilities:
Build ABM plays with the CRO and Sales
Own named-account lists and BDR outreach
Define targeting, segments, messaging, and sequence content
Connect podcast, events, and outbound activity
Evaluate vendors and decide whether to retain or internalize
Requirements:
Evidence-based judgment balanced with instinct
Intellectual humility and willingness to change course
Doer mindset with strong follow-through
80/20 approach to testing and investment
Ability to brief and manage agencies, freelancers, and teammates
Lead Botpress account-based marketing by aligning named-account targeting, Sales outreach, events, podcast activity, and measurable experiments.
#J-18808-Ljbffr