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Job opportunity

North America Demand Generation Director

Adelphi Group

Winnipeg, Manitoba 130.000 - 150.000
Lead North America demand generation at Flywheel, using multi-channel campaigns and analytics to drive qualified pipeline across digital commerce markets.
As Director of Demand Generation, you will own integrated programs across Flywheel and Perpetua. The work spans account-based marketing, strategic sales enablement, and measurable pipeline development. You will guide campaigns from awareness through revenue while partnering across Sales and Growth Marketing.
Key Responsibilities:

Build North America demand generation strategy and measurable pipeline impact
Optimize paid search, social, LinkedIn, SEO, email, and webinars
Develop account-based strategies, sales plays, and enablement content
Establish full-funnel KPIs and identify campaign bottlenecks
Lead and coach demand generation team members
Requirements:

8+ years of B2B demand generation or revenue marketing experience
3+ years leading teams
Proven success driving pipeline and revenue through multi-channel programs
Experience with ABM, HubSpot, Salesforce, and analytics platforms
Strong analytical and stakeholder management skills
Apply strategic demand generation, account-based marketing, and analytics expertise to grow qualified pipeline at Flywheel.

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